Tuesday, 20 October 2015

An interesting case study

Today's written exam structure was completely different than all the exams that I have attempted till date. We were given a case study on which we had to apply the learnt theoretical concepts and answer three questions with a weightage of 20 marks each. I found the case study very different and innovative and thought of sharing it here. It was based on toy manufacturer called ToyCo which specialised in manufacturing toys like barbies and teddy bears. The differenting factor from the regular toys were:
1. There will be a sensor fitted inside the barbies that will gauge the kid's temperature, pulse and movements and send notifications to parents if any parameters drastically fluctuate.
2. The teddy bear will be an interactive toy supporting multiple language packs that will teach kids to talk and will correct any grammatical and pronunciation errors. 
I really loved this idea and appreciated the creative thought that was applied in writing the case study. Just makes me think how technological advancement is being reflected in various segments of product design and development.

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